Paris Olympics 24 x Samsung

Estudio Pum flex their strongest muscle on this project - their ability to work across multiple styles whilst keeping cohesion and finessed design.

Samsung wanted to create Olympic wallpapers for their Galaxy customers, to collect throughout a global walking challenge coinciding with the Paris 2024 Olympics.

Estudio Pum worked closely with the team at Ogilvy to work on these dynamic posters that include the year and city, along with the sports that were introduced that year.