Eyebuy Direct

Arcade Studio worked alongside ManvsMachine in London animating a series of characters driven by animations featuring the 'EyeBuy Guy'. Crafted from the concept of 're-framing your world' Arcade Studio created colourful scenes showing how the right frames can brighten your life. Utilising their character design skills, the EyeBuy Guy becomes a relatable, if abstract, character with a joyful sense of life and movement.