Creative Bloq: The Best Typography of the 2020s (so far)
Chris Page & Justin Poulter share their thoughts on the best typography of the 2020s so far with Creative Bloq's Antonia Wilson. From the authenticity of hand-drawn typefaces, to the versatility of modern fonts, this decade has seen experimentation with new styles and a return to the comforting nostalgia of previous years.
From variable to handwritten, and multilingual to nostalgic, typography and lettering are powerful tools when it comes to branding; providing a consistent signpost to a brand's written accent and tone of voice. And while there are many off-the-shelf options, here at Jelly we specialise in those unique-to-you, custom designs that give brands the edge.
Our typography and lettering artists translate your brand into stand out suites of assets ready to be used across campaigns and branding, ensuring a consistent tone of voice carries through across every touchpoint.
Head over to our Typography page to see what we do.
"Recent trends in fonts have seen designers look back to the past for inspiration and nostalgia, with display fonts that gravitate slightly towards design styles of times-gone-by. This is combined with a light touch to bring levity while maintaining the class that gives designers the chance to make brands look uplifting."
Chris Page
"I often find that fonts made to look hand drawn or distressed, don’t achieve it in a convincing way. However, it’s not the case for Letterpress Sans by Ulysses Design Co, a studio based in Sydney, Australia. The hand-drawn digital typeface, released in 2024 was inspired by vintage letterpress printing and was the first typeface from brand identity design studio Ulysses."
Justin Poulter
What We Do
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