Verified Xika Vs Disinformation

Disinformation is everywhere, spreading like a supervillain’s evil plan. But superheroes won’t save us—we need everyday people. Enter: XIKA!

The Idea:

To create the perfect hero for this story, Clubcamping looked to everyday people to save us - enter: Xika! In the run up to elections in Latin America Clubcamping observed an influx of disinformation and the concept was born, to illustrate disinformation as a mind-warping force that needs regular people to fight against it.

Design:

Blending humour and seriousness within the film, Clubcamping brought to life a vibrant Latin American world filled with colour and contrasted by the Disinformation monsters, mutating through the spread. Taking on a more comic-book design style each frame packs a punch, literally!

‘The goal? Make people think twice before believing the next viral lie.’

BTS:

Credits:

Creative direction: Mariano Fernández Russo

EP: Ana Sieglitz & Juliana Millán

Script: Carolina Cantero, Alan Pettersen, Ana Sieglitz & Mariano Fernández Russo

Lead Production: Ana Laura Aparicio

Production Assistant: Alan Pettersen

Animation Direction: Pablo Cuello

Animatic: Mariano Fernández Russo

Art Direction: Martín Vinograd

Art Lead: Juan Barabani

Color: Nahuel Ruiz

Illustration: Juan Barabani, Martín Vinograd and Ramiro Cabrera.

Layouts: Evelin Unfer & Constanza Oroza

2D Animation: Nicolas Piccirilli, Alejandro Briganti, Franco Pelliciaro, Magui Barone & Maricel Piazza

Clean up: Sofia Diaz, Alan Mohamed, Mercedes Di Santis, Celina Pavon, Gabriel Rocha & Adele Baquiast

Compositing & Motion Animation: Mariano Fernández Russo & Gabriel Rocha

Additional Compositing: Yago Lopez

Graphic Design: Adriana Matallana

Music and Sound Design: Facundo Capece & Felipe Barandalla

Sound Producer: Alan Pettersen

VO: Julieta Nieto & Ademara

Partner: Instituto Vero

Project Coordinator: Victor Vicente

Partnership Coordinator: Victor Durigan

Content: Agenor Neto

Designer: Matheus Vieira

Brazilian Analysts: Larissa Machado, Thaís Aguiar, Camila Tsuzuki